Thrift store

And back from IRL to digital

Businesses, and even institutions, are rewarding and engaging their audiences in virtual spaces through activations that connect them to social experiences, digital assets, and customizable versions of their intellectual property and assets.

The Sims and Depop team up to bring savings to the Metaverse
Fashion resale app Depop opens a virtual store in The Sims 4. Included as part of The Sims’ latest expansion, “High School Years”, the local in-game thrift store and hangout, called ” ThrifTea,” will stock a rotating collection of custom metaverse fashion pieces designed by Depop’s most popular real-life sellers, including Bella McFadden, Selena Williams, Lapoze, and more. Depop

Walmart is developing a new AR home shopping experience
A public beta AR tool from Walmart aims to make the shopping experience immersive, personalized and “always on”. The in-home tool allows shoppers to virtually try on furniture, decor, and even “back to college” items at home using augmented reality to digitally place products. Using their mobile camera in the Walmart app, shoppers transform their home space into a virtual staging room that they can decorate with the 300 items Walmart has made available for this feature. walmart

Microsoft “weaves together” the digital textile journey
Powered by Microsoft’s digital artificial intelligence tools, including Azure Custom Vision and AI Text Analytics, the Museum of Art and Photography (MAP) at the Indian Technology Center in Bangalore brings together long-dispersed and diverse news sources and media on Indian art and culture in a single platform and resource. Called INTERWOVEN, the initiative digitally unites the physical textile collections of museums around the world, giving users the ability to explore the physical aspects of their visual, historical and creative connections through an innovative virtual environment so they can see the journey of textiles through time, geography, etc. WOVEN

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